MBA — Specialization in Sport Management


Tackle the Business of Sports

Sports are big business — and not just in the major leagues. All types of sports organizations, from high school departments to private facilities, need business managers with the expertise to make the numbers add up. To meet the need, Anna Maria College’s online MBA program offers a Sport Management specialization that applies the latest business administration strategies to the world of high school, collegiate and professional sports.

Learn how to effectively manage the many off-the-field elements of a sports team, league or facility to improve the economic health of the organization and create a winning environment for players and coaches. Topics covered include:

  • Facility management, from municipal sports complexes to the home fields of major professional teams.
  • Marketing and public relations, with emphasis on event management.
  • Leadership and development of coaches, players and employees.
  • Business challenges unique to high school and college athletics.
  • Financial management strategies for athletic programs at all levels.


As the scope of athletic programs expands, so will the need for sound business strategy to maximize profitability. The career-focused Sport Management specialization can be your key to success in this exciting and rewarding field.


Specialization Courses


(Choose any four of the following)

BUS 629 Labor Management Relations

BUS 665 Sport Event Planning and Management

BUS 684 Applied Fiscal Management for Sports and Facilities Managers

BUS 691 Sport Marketing Research

BUS 738 Ethics and Sport Management

BUS 746 Leadership and Professional Development of Coaches

BUS 758 Sport Marketing and Public Relations

BUS 782 International Sport Management

BUS 784 College Sport Administration


Take the first step: To learn more about the Sport Management specialization of the online Master of Business Administration, call 877-265-3201 to speak with an admissions representative right away, or you can request more information.